Search Engine Usage recent Survey

Recently Hubspot blog page announced search engine usage survey. As per statement, since 2013 most of the people used Google (69%) and 27% people used Yahoo & Bing..Google is one of the familiar and it is very user-friendly.

Google Adwords Top 10 Updated of 2014

Nowadays Google Adwords regularly changes something on their service, So everyday we have to closer watch that what are changes they updating in Adword then only we can do well. As per the changes on 2014, They have given some suggestions to perform the Adword in future. Here it is : http://www.swellpath.com/2014/03/google-adwords-whats-new-2014/

Google Penguin 3.0 algorithm updated on 17th Oct 2014

Google Penguin 3.0 spam fighting algorithm has been updated on 17th Oct 2014. This algorithm main aim is to spam filter the low quality back links website. If you have a quality back links & user-interface is as good in your website, you get a good ranking in search result. Most of the website has fall down by this algorithm due to have low quality user-interface & have bad back links...

Important Google Algorithm Updates upto 2014

There are different types of Google Algorithm has been updated still now and I have listed below,

1. Google hummingbird
2. Google Panda
3. Google Penguin
4. Google Pigeon
5. Google Payday
6. Google Pirate
7. Google EMD (Exact Domain Match)
8. Google Top heavy....

How to Looks at our website the way Google does?

The Google ways does these things after optimized the website.

Fist Google Finds our website,
Google Does not look at anything blocked by robots.txt,
Google looks at our website title
Google looks at our website description
Google can not see what your images looks like, but they look at the alt tags to see what the image is about.
Google looks our content

Google Panda 4.1 latest version has been released on 25th September 2014

Google has announced that the new version of its Panda algorithm Update — a filter designed to penalize “thin” or poor content from ranking well - has been eleased on 25th September 2014. http://searchengineland.com/panda-update-rolling-204313

General tips for LinkedIn Group Limits

Generally, LinkedIn has given some limits for join in new groups and create new own groups. According to LinkedIn, I have listed the infomrations as given below:

We can create 10 parent (main) groups at one time and can create 20 subgroups also on this.
We can be a member in 50 groups at one time. Once we reach 50 groups, we can withdraw from one before added that then only can join in new groups.
We can join 50 subgroups at one time.
We can be a moderator at 50 groups.
We can follow 5000 people at one time.

Only one owner for 1 group, but can be 10 managers & 50 moderatros on the group.
More than 20,000 memebers can join in particular group.

We can create 20 subgroups of group and only one owner for subgroup, 10 managers & 50 moderators on the subgroups......

Benefits of Social Media Promotion

Nowadays every businessman choose Social network for their business promotion. Because it appeared quickly and has developed a reputation for the passing marketing interest and it is unprofitable one. Recently Hubspot announced that 92% of marketers using Social media marketing is important to their business and with 80% indicating their efforts increased traffic to their websites.

In same time, according to Social media examiner, 97% of marketers are using in Social networks and with 85% of participants aren't aware of that what social media tools are the best one to our business.

Benefits of social media promotion: 
1. Social Media Can reduce your Overall Marketing Costs.
2. Social Media Can Impact Your Organic Search Results.
3. With Social Media your can Offer Better Customer service.
4. With Social Media you can design your own online personality,
5. Social Media lets associate with other businesses,
6. Customer who can validate your business on Social Media,
7. With Social Media you can provide values, 8. Social Media lets you gain the competitive advantage.

Here’s a look at just some of the ways social media marketing can improve your business: 
1. Increased brand awareness,
2. Improved brand loyalty,
3. More Opportunity to Convert,
4. Higher Conversion rates,
5. Higher Brand authority
6. Increased Inbound Traffic,
7. Decreased Marketing costs,
8. Better Search Engine Ranking,
9. Richer Customer Experience
10. Improve Customer Insights,

Twitter Business Card is useful to enhance the tweets

Twitter Business Card is to develop your tweets with supplementary content, media & call to action. Twitbiz lets you exchange content information on twitter using a # hastag.

8 type of Twitter Business Cards:

1. Summary Card,
2. Gallery Card,
3. Photo Card,
4. The App Card,
5. Player Card,
6. Product Card,
7. Website Card,
8. Lead Generation Card,

Google Authorship Image has been removed on June 2014

Google has completely dropped all authorship functionality from the search results and webmaster tools. As per Mr. John Mueller statement that Google Authorship image has been stopped from Search Results since June 2014. Instead Authorship image, now it is displaying click-able author name on this.

What is Search Engine Marketing?

Search engine Marketing:

Search Engine marketing is the process of in advance traffic & visibility in search engines both organic & paid.

SEO: This is used for earning traffic from unpaid & paid listing

SEM: This is used for buying traffic from paid search listing.

These two processes called as Search Engine Marketing, but Nowadays shorter phrase as “Search Marketing”...

Special Tips to Improve Facebook Fan Page

I suggest that we will use some techniques to improve Facebook fan page: 1. Give a fan page URL in all marketing Email signature, LinkedIn SMS signature, 2. Write a special blog for Our Facebook page, 3. Ask Twitter followers to join our facebook page, 4. Put our facebook fan page widget on blog or website, 5. Customize Facebook fan page URL. 6. Put fan page URL on our Marketing executive’s business cards, 7. Put fan page URL on everyone of our personal facebook profile. 8. Put a tag in our YouTube video. 9. Put fan page URL on our Twitter Profile background. 10. QR code for fan page, 11. Add like box, 12. Use target Keywords with give a fan page as display URL on Google Adword. 13. Put our fan page URL in our keynote / PowerPoint’s slide.

Google Adword - Pay-per-click advertising

Google Pay per click marketing known as Google Adwords is actually the most famous web marketing. PAID ADVERTISING is actually generally known as Pay-per-click advertising. PAID ADVERTISING is actually way of web marketing. when readers purely pick a advertising they are guided a great advertiser’s internet site, and the marketer covers every single targeted visitor with for every click foundation. Important may be by everywhere based upon the aspects such as essential period cost is set...

Google Penguin 3.0 algorithm will update within the year end of 2014

Mr. John Muller said, " Google Penguin Algorithm may update within 2014 which is the major algorithm.
For more information please visit: http://searchenginewatch.com/article/2367446/Google-Penguin-3.0-Likely-in-2014-Says-John-Mueller